What is Lead Management?
"Lead Management" is managing your leads, silly! Unlike the definition of Demand Generation, I find Lead Management a bit broader and harder to define. Let me propose one definition to…
"Lead Management" is managing your leads, silly! Unlike the definition of Demand Generation, I find Lead Management a bit broader and harder to define. Let me propose one definition to…
The sales funnel is a fundamental concept in demand generation. It is a framework you use to define the different stages for potential sales. Let's discuss the purpose and benefit.The…